As a newly refurbished property and a new proposition to Grimsby’s business community, our brief for The Enterprise Zone was to develop the logo, branding and promotional media needed to publicise the centre and its unique offering (of mid to large size office units).
In our initial consultation, we were requested to create an identity for The Enterprise Zone, that could be used across all branding elements of the business, its premises signage, needed to take things to the next level. The logo and identity work developed aims to show the businesses offering – larger sized, modern, office units within a business centre.
After developing the branding we were asked to create the promotional materials they required – we produced their website, leaflets and brochure, developing all its content for each. For the website we decided on a WordPress solution as this would allow the client to easily edit the site content (through the backend CMS), so that the availability of units can be changed when occupied.